BlackBerry and T-Mobile Revives Partnership by Launching BlackBerry Classic this Month

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BlackBerry and T-Mobile severed their ties last year when the carrier emailed BlackBerry users to switch to iPhones—a surprising move that prompted John Chen to address the anti-Blackberry campaign in a blog post. “I can assure you that we are outraged too,” Chen wrote last year. “What puzzles me more is that T-Mobile did not speak with us before or after they launched this clearly inappropriate and ill-conceived marketing promotion.” But it looks like the two companies were able to settle the mishap. T-Mobile announced this week that it will
bring the BlackBerry Classic to its “Un-carrier” customers on May 13. The BlackBerry Classic was announced in December last year, donning the company’s flagship QWERTY keyboard and new features. BlackBerry added new colors to the Classic in March. The device debuted on AT&T early this year. “People who love BlackBerry smartphones and want to use one on America’s fastest nationwide 4G LTE network now have that choice,” said John Legere, president and CEO of T-Mobile. “Bringing BlackBerry into our device line-up now also stokes Un-carrier 9.0, which is all about bringing the Un-carrier revolution to business.” Meanwhile, BlackBerry CEO John Chen sounded happy saying, “Together with T-Mobile, we hope to deliver highly differentiated solutions that appeal to our mutual users: the power professionals who depend on their smartphones to get things done and make things happen.”

Love is sweeter the second time around. BlackBerry and T-Mobile severed their ties last year when the carrier emailed BlackBerry users to switch to iPhones—a surprising move that prompted John Chen to address the anti-Blackberry campaign in a blog post. “I can assure you that we are outraged too,” Chen wrote last year. “What puzzles me more is that T-Mobile did not speak with us before or after they launched this clearly inappropriate and ill-conceived marketing promotion.” But it looks like the two companies were able to settle the mishap. T-Mobile announced this week that it will bring the BlackBerry Classic to its “Un-carrier” customers on May 13. The BlackBerry Classic was announced in December last year, donning the company’s flagship QWERTY keyboard and new features. BlackBerry added new colors to the Classic in March. The device debuted on AT&T early this year. “People who love BlackBerry smartphones and want to use one on America’s fastest nationwide 4G LTE network now have that choice,” said John Legere, president and CEO of T-Mobile. “Bringing BlackBerry into our device line-up now also stokes Un-carrier 9.0, which is all about bringing the Un-carrier revolution to business.” Meanwhile, BlackBerry CEO John Chen sounded happy saying, “Together with T-Mobile, we hope to deliver highly differentiated solutions that appeal to our mutual users: the power professionals who depend on their smartphones to get things done and make things happen.” Now Watch Share this Story 2 4 0 1 1 8 Follow Us Follow I4U News on Twitter Follow I4U News on Facebook Read the Latest News You Might Also Like Odd Trick Kills Erectile Dysfunction Why Obama Won't Finish His 2nd Term 1 Fruit That Fights Diabetes The 3 Best Tricks To End Tinnitus! Odd Trick Reverses Hair Loss: Try This Acid Reflux Is Killing You Sponsored by RevContent Read more at: http://tr.im/r9oDV
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